It’s a great feeling when you cross a major deadline threshold on a major project and your mind is freed from the panic and stress of being up against the wall. Nothing ever flows perfectly in the world of marketing but things always manage to come out looking effortless in the end. Yesterday was the grand opening of Pop-Portland, a temporary shop on NW 23rd & Johnson, celebrating local culture and the release of the 2011 Ford Fiesta. I’ve been entirely wrapped up in this project and it’s been a great learning experience that I feel has expanded my creative abilities in ways I never would’ve expected. Expect a full recap in the next few days here. Many props to the TAOW team for pulling this off!
And to celebrate the opening of the shop, I purchased a handful of fresh Micron pens and laid down some work in the Moleskine: